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Real Estate

Three Penn Properties

Professional web presence for a property management and investment firm

Client
Three Penn Properties, LLC
Role
Designer & Developer
Built with
Portfolio + proof sections, Tenant / investor pathways, CMS for easy updates +1 more
Three Penn Properties website design case study hero image
Summary

Rebuilt the site as a clear central hub for investors and tenants, improving credibility, routing support requests faster, and increasing qualified investor inquiries.

The challenge

Investors and tenants received PDFs and ad-hoc updates. Leadership wanted a modern hub that showcased portfolio metrics and routed leads correctly.

The solution

Created a modern hub with portfolio highlights, clear tenant/investor pathways, and TenantCloud onboarding so leads and requests route correctly.

Project snapshot

Goals
  • Create a clearer multi-audience navigation structure
  • Improve investor confidence with stronger proof presentation
  • Route tenant support and onboarding more efficiently

Deliverables & rationale

Why this works
  • Audience-specific pathways reduced navigation confusion
  • Portfolio proof improved investor trust signals
  • TenantCloud integration lowered support friction

Process

01

Brand & Hero Refresh

Updated the hero and messaging to quickly establish credibility and set context for both investors and tenants.

Three Penn Properties - Brand & Hero Refresh
02

Proof Through Portfolio

Designed a gallery-forward section that showcases outcomes and builds trust through visuals.

Three Penn Properties - Proof Through Portfolio
03

Tenant Portal Integration

Added a dedicated TenantCloud explainer so renters know how to submit requests, pay invoices, and contact the office.

Three Penn Properties - Tenant Portal Integration

Results & impact

+55%

Investor Inquiries

Increase in qualified investor leads

<12 hrs

Response Time

Support ticket response time

95+

Performance

Speed + accessibility scores across key pages

Interested in working together?

Tell me what you do, who you want to attract, and what you want the site to accomplish.

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