Three Penn Properties
Professional web presence for a property management and investment firm
Client
Three Penn Properties, LLC
Role
Designer & Developer
Live
Visit siteBuilt with (for the curious)
Portfolio + proof sections, Tenant / investor pathways, CMS for easy updates +1 more

Summary
Rebuilt the site as a clear central hub for investors and tenants, improving credibility, routing support requests faster, and increasing qualified investor inquiries.
The Challenge
Investors and tenants received PDFs and ad-hoc updates. Leadership wanted a modern hub that showcased portfolio metrics and routed leads correctly.
The Solution
Created a modern hub with portfolio highlights, clear tenant/investor pathways, and TenantCloud onboarding so leads and requests route correctly.
Project Snapshot
Goals
- Create a clearer multi-audience navigation structure
- Improve investor confidence with stronger proof presentation
- Route tenant support and onboarding more efficiently
Deliverables & Rationale
Why This Works
- Audience-specific pathways reduced navigation confusion
- Portfolio proof improved investor trust signals
- TenantCloud integration lowered support friction
Process
Brand & Hero Refresh
Updated the hero and messaging to quickly establish credibility and set context for both investors and tenants.

Proof Through Portfolio
Designed a gallery-forward section that showcases outcomes and builds trust through visuals.

Tenant Portal Integration
Added a dedicated TenantCloud explainer so renters know how to submit requests, pay invoices, and contact the office.

Results & Impact
+55%
Investor Inquiries
Increase in qualified investor leads
<12 hrs
Response Time
Support ticket response time
95+
Performance
Speed + accessibility scores across key pages
Interested in working together?
Tell me what you do, who you want to attract, and what you want the site to accomplish.
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