Self-initiated concept · fictional business / 2026
NorthPoint Realty Group
Concept real estate team site with separate buyer and seller inquiry paths
The project
Design and development in practice.
Concept design for a real estate team website with dual buyer/seller pathways, scrolling testimonials, market stats, and prominent intake forms throughout.
- My role
- Web Design, UI/UX, Front-End Development
- Category
- Real Estate
- Built with
- HTML/CSS/JS · Mobile-first design · Lead capture forms · Vercel hosting
01 / The challenge
What the site needed to solve.
NorthPoint Realty Group needed a website that could generate leads for both buyers and sellers while establishing trust quickly. Their previous site lacked clear conversion paths and didn't showcase their team's experience or market expertise.
02 / The approach
How I approached it.
Designed a website with separate buyer and seller pathways, each with dedicated intake forms. Added scrolling testimonials, real-time market stats, and trust badges to build credibility. The design uses a professional deep blue and red color scheme that conveys confidence.
What was delivered
- Dual-pathway hero with 'I'm Buying' and 'I'm Selling' CTAs
- Trust badges showing 500+ homes sold, 15+ years, 98% satisfaction
- Dedicated buyer section with personalized search form
- Seller section with free home valuation form
- Market stats section with median price, days on market, sale-to-list ratio
- Infinite-scroll testimonials strip with client stories
- Team section showcasing agent expertise
- Contact section with multiple pathways (call, email, form)
Your next chapter
Let’s make your website
work as hard as you do.
Tell me about your business and what you need. I’ll reply personally with a clear next step.
Tell me about your project Full websites from $1,500 · One-page sites from $750