Transaction coordination business · Full website · 2024
PA Real Estate Support Services
A redesign for a Pocono-area transaction coordination business, built around one question agents ask: “How do I send you a file?”
- Client
- PA Real Estate Support Services, LLC
- Location
- Pocono Mountains, Pennsylvania
- Type of business
- Transaction coordination business
- What I did
- Design and development, including the agent intake form, which creates transactions in Norma
- Package
- Full website
- Live site
- poconotc.com ↗ (opens in a new tab)
The starting point
This is my mom’s business. Debbie O’Brien has worked in real estate for more than 30 years and has been a transaction coordinator since 2013, serving agents across the Pocono market.
What I built
One action on every page
A clear headline about who Debbie serves, and a “Start Transaction” button in the navigation on every page.
Services in scannable groups
Agents can see what’s covered, from contract management to deadlines and compliance, before they call.
Call, email, or form
The Work With Me page puts every way to reach Debbie in one place, with business hours, so agents know what to expect.
Decisions worth noting
Intake goes straight into her workspace.
Agents fill out a start-transaction form whenever a file goes under contract, and the details arrive in Norma, the TC software I build, as a new transaction, ready for Debbie to work. No retyping from emails.
A project like this
Full website, $1,500
Up to 5 pages, intake forms, copy written for you. About 3–4 weeks.
Tell me about your business.
I’ll reply personally within one business day with a few questions or a recommended package. No pressure, and no newsletter.
Start a project